Connect with us

Business and Economy

Integrity is the basic requirement in business – Chika Ezeani

Published

on

Chika Ezeani, 31, is the regional leader of the South-South and East region at Procter & Gamble. He speaks about the intricacies of his job

What stirred your interest in accounting and finance?

I will credit that to a book titled, Rich Dad, Poor Dad, co-written by Robert Kiyosaki, Warren Buffet and Berkshire Hathaway. I also came across the Forbes list of the world’s richest persons in 2003/4 and I was marvelled at how one person could control several fortune 500 companies.

As an account manager, what factors do you think are responsible for your accomplishments?

I would say discipline and integrity as well as having superior knowledge of the industry and knowing my customers’ businesses. Integrity is the basic requirement in business while trust is the capital. If you want sustained success, you must be disciplined.

What is your work history?

I currently work with Procter & Gamble as a regional leader for the South-South and East region. I started my career as an administrative officer at the Enugu State Ministry of Commerce and Industry during my national youth service. Then, I went off to get an MBA at the Lagos Business School. Because I wanted to have a taste of investment banking, I also got an internship position at Afrinvest for few months. When I completed the MBA, I joined P&G as an account manager responsible for Enugu and Benue states.

You are also an entrepreneur, business developer and sales professional. Can you espouse more on what you do?

As a sales professional, my current role is to make sure that the company’s brands win with customers at all times. As a business developer, I recommend tailored business solutions that deliver the greatest value to my customers. To achieve the above requires that I have to be entrepreneurial in my approach to problem solving.

What is your educational background?

I have an MBA from the Lagos Business School. Before that, I studied and received a Bachelor of Science Honours degree in Economics from Madonna University.

What is your job description?

My job deliverables are to design, execute and continuously improve the ‘go –to’ market strategy that ensures the company’s brands win with customers every time.

What challenges do you face on your job and how do you surmount them?

The major challenge has to do with the dynamic environment because the Consumers Package Goods sector is constantly changing. A consumer may have acquired a new taste this minute, while new entrants are getting into the market the next minute. Sometimes, you might just be getting adjusted to a new reality, only for an existing player to pull a rabbit out of the hat with a new product or distribution strategy. The only way to deal with this is to be proactive by anticipating trends and actions of industry stakeholders. I achieve this by reading widely and keeping my ears and eyes open.

You worked with a team of students to organise the 2013 African Business Conference at the Lagos Business School. How did that pan out?

It was a great experience. Prior to 2013, several editions of the conference had held in the US and Europe but never in Africa. However, before the African Business Conference, I had co-hosted a successful SME business leaders’ mentorship day, which provided us with a template to perfect the conference.

What aspect of your career do you enjoy most?

I enjoy the creative thinking process of tailoring a solution that would deliver values for a customer, especially when this solution is inexpensive but overlooked.

Who are your role models and how have they influenced your career?

There are several, but principal among them are my parents. From them, I learnt to act with integrity and discipline. As I mentioned earlier, Warren Buffet inspired me to get into the business world. His uncommon sense and judgement are legendary.

How would you advise youths who want to follow your footprints?

Be disciplined and act with integrity in any situation you find yourself. Read widely and follow through with your plans to the end. In all things, trust in God.

 

 

Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Advertisement

Latest News

Metro3 hours ago

SAD….. FRSC boss die of road accident

The Anambra State Federal Road Safety Corps Sector Commander, Sunday Ajayi, has reportedly died in an auto crash. An insider...

news1 day ago

DEBATE…Why I have so much grey hairs on my head—Osinbajo

Vice President Yemi Osinbajo has attributed the grey hair on his head as one of the factors showing how tasking...

Politics1 day ago

BREAKING…Vice Presidential Debate Begins

Ahead of the forthcoming general elections, debate for the Vice Presidential candidates of five political parties has commenced, ROYAL NEWS...

Politics1 day ago

EXPOSED…. PDP planning to hack into INEC’s server, APC alleged

The Peoples Democratic Party, (PDP), has been alleged of enlisting the services of some hackers from Russia in order to...

Foreign1 day ago

Why court sentenced 35yr-old man to 9yrs in prison

An Indian national has been sentenced to nine years in prison in the US for a brazen sexual assault of...

Politics1 day ago

Court sacks Donald Duke, declares Jerry Gana as SDP presidential candidate

An FCT High Court in Maitama on Friday declared a former Minister of Information, Prof. Jerry Gana, the winner of...

news1 day ago

Buhari challenges governors on infrastructure devt.

President Muhammadu Buhari has challenged state governors to redouble efforts in addressing infrastructure deficiencies in their respective states to revamp...

Politics2 days ago

Court sacks Buruji Kashamu, declares him illegal

The Peoples Democratic Party has commended the Thursday judgement of an Abuja Federal High Court validating the expulsion of Senator...

news2 days ago

FG working on early implementation of new minimum wage — SGF

The Federal Government is working toward early implementation of new minimum wage which has caused a lot of controversies in...

Politics2 days ago

No Diaspora or out-of-country voting in 2019-INEC

The Independent National Electoral Commission (INEC) says there will be no Diaspora or Out-of-Country voting for Nigerians in the 2019...

Advertisement

Trending

Copyright © 2018 Royal News.

%d bloggers like this: